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Marketing Leadership Group

Following on from the successes of my other 3 Yorkshire Leadership Groups which have been running for 12 years, I am delighted to announce that I will be launching a Marketing Leadership Group in September 2019.

Aims

The aim of the group is to share best practice, gain marketing insight, overcome challenges and generally be a peer support group for the local marketing community.

Format

Registration and breakfast 8.45

9-9.30 Industry Insight from Zeal

9.30-11.30 Facilitated peer group discussions – attendees bring their issues/challenges

Date and venue

The Marketing Leadership Group will be held on 12th September from 8.45am-11.30am and will be held at Zeal

Platform, New Station Street, Leeds LS1 4JB

Eligibility:

The group is open to all industry sectors and any size company.

The group is open to In-House marketers – no agencies or consultants.

You should be responsible in part or completely for the marketing activities in your company.

Costs

The first session on 12th September will be free. If you chose to become a member, future sessions will take place every 2 months and cost £75+vat (£450+vat total payable prior to the November session).

Registration

Please call: 0787 9820725 or email: lisalister@progressmarketing.co.uk to register.

15th May Yorkshire Leadership Group Group 1

We would love to welcome you to our Yorkshire Leadership Group. It takes place once every 2 months for a day at the beautiful Rudding Park Hotel.

The format is as follows:

8.15 Breakfast

Masterclass from David Smith “Embracing the drivers of change” (details below)

Lunch

Peer group issues session

4.30 Close

Taster session available £125+vat

For further details and place reservations:

Denis Kaye at denis.kaye@yorkshireleadership.co.uk

Lisa Lister at lisa.lister@yorkshireleadership.co.uk

Embracing the drivers of change

‘Better to be roughly right than precisely wrong’

       John Maynard Keynes

Rudding Park – Wednesday 15 May 2019

David A. Smith

Many organizations are being blindsided by change, as disruption takes hold in most sectors.

From technology, new competition and consumer behavior, to business models and new forms of organization.

  • Root causes of declines in public companies’: (Society of Actuaries)
    • 60% strategic risks.
    • 30% operational risks.
    • 10% financial risks.
  • In many cases the assumptions on which the organization has been built and is being run no longer fit reality. (Peter Drucker)
  • Digital models account for disappearance of half of the Fortune 500 since 2000. (WEF)

The greatest danger to the future of most organizations is failing to anticipate and react to change. Change in their marketplace, product or service, change in their competition or change in client and consumer requirements. The past is littered with once great and famous organisations such as; Kodak, Nokia, Mororola, Xerox, Blockbuster who once dominated their sectors but whilst seeing what was required to survive, even leading it, refused to change.

It’s not so much as can’t change as won’t change. It’s about embracing strategic change.

This workshop will help identify the drivers of change and help delegates to engage with them.

Delegates will become familiar with tools and methods that help them to steer a path through the wealth of disrupters and map a path of their impact on their own organisations.

David will help us to understand the many trends that are impacting our organisations, help us discern their impact on our own firms and map out how and when they may be impactful in the future. Delegates will become increasingly aware of the impact of the drivers of change, on their business and their business models and be armed with tools to continue the work when they return to work.

We should recall the words of Dr. D.W. Demming:

‘It is not necessary to change. Survival isn’t mandatory.’

David Smith is the founder and CEO of Global Futures and Foresight and a practicing professional Futurist. He has a 35 year business career in IT and IT services organisations in sales, general management, marketing and strategy roles addressing commercial, public sector and financial services markets. He has recently worked with many of the world’s largest organisations including; RBS, Lloyds, Lloyds of London, Experian, CBRE, CSC, Intel, Cisco, Microsoft, Siemens, Deloitte, Ernst & Young, PWC, KPMG, Bausch & Lomb, Linpac, Kraft, Heinz, John Lewis, Roche, Philips, NATO and the EU etc. He is a regular keynote speaker and lecturer at business schools across Europe.

For further information

Contact Lisa Lister (lisa.lister@yorkshireleadership.co.uk) or

Denis Kaye  (denis.kaye@yorkshireleadership.co.uk)

14th May Yorkshire Leadership Group Group 2

We would love to welcome you to our Yorkshire Leadership Group. It takes place once every 2 months for a day at the beautiful Rudding Park Hotel.

The format is as follows:

8.15 Breakfast

Peer group issues session

Lunch

Masterclass from David Smith “Embracing the drivers of change.” (details below)

4.30 Close

Taster session available £125+vat

For further details and place reservations:

Denis Kaye at denis.kaye@yorkshireleadership.co.uk

Lisa Lister at lisa.lister@yorkshireleadership.co.uk

 

Embracing the drivers of change

‘Better to be roughly right than precisely wrong’

       John Maynard Keynes

Rudding Park – Tuesday 14 May 2019

David A. Smith

Many organizations are being blindsided by change, as disruption takes hold in most sectors.

From technology, new competition and consumer behavior, to business models and new forms of organization.

  • Root causes of declines in public companies’: (Society of Actuaries)
    • 60% strategic risks.
    • 30% operational risks.
    • 10% financial risks.
  • In many cases the assumptions on which the organization has been built and is being run no longer fit reality. (Peter Drucker)
  • Digital models account for disappearance of half of the Fortune 500 since 2000. (WEF)

The greatest danger to the future of most organizations is failing to anticipate and react to change. Change in their marketplace, product or service, change in their competition or change in client and consumer requirements. The past is littered with once great and famous organisations such as; Kodak, Nokia, Mororola, Xerox, Blockbuster who once dominated their sectors but whilst seeing what was required to survive, even leading it, refused to change.

It’s not so much as can’t change as won’t change. It’s about embracing strategic change.

This workshop will help identify the drivers of change and help delegates to engage with them.

Delegates will become familiar with tools and methods that help them to steer a path through the wealth of disrupters and map a path of their impact on their own organisations.

David will help us to understand the many trends that are impacting our organisations, help us discern their impact on our own firms and map out how and when they may be impactful in the future. Delegates will become increasingly aware of the impact of the drivers of change, on their business and their business models and be armed with tools to continue the work when they return to work.

We should recall the words of Dr. D.W. Demming:

‘It is not necessary to change. Survival isn’t mandatory.’

David Smith is the founder and CEO of Global Futures and Foresight and a practicing professional Futurist. He has a 35 year business career in IT and IT services organisations in sales, general management, marketing and strategy roles addressing commercial, public sector and financial services markets. He has recently worked with many of the world’s largest organisations including; RBS, Lloyds, Lloyds of London, Experian, CBRE, CSC, Intel, Cisco, Microsoft, Siemens, Deloitte, Ernst & Young, PWC, KPMG, Bausch & Lomb, Linpac, Kraft, Heinz, John Lewis, Roche, Philips, NATO and the EU etc. He is a regular keynote speaker and lecturer at business schools across Europe.

For further information

Contact Lisa Lister (lisa.lister@yorkshireleadership.co.uk) or

Denis Kaye  (denis.kaye@yorkshireleadership.co.uk)

30th January 2019 – Yorkshire Leadership Group

Rudding Park, Wednesday 30 January 2019

Morning masterclass

HUMANISING HR Does your approach to HR give your business what it really needs?

As businesses grow, they need to change their approach to managing people. Quite often the impetus for change is a negative employee experience that leads to deployment of traditional HR methodologies, geared towards ‘prevention’ and ‘operational efficiency’. Instead of policing our people, we need approaches that drive the right human behaviours. We need to become ‘people experts’ in order to survive and protect the business culture that makes our business unique.

How much of a people expert are you? How can knowledge on the drivers of human behaviour lead to better people practices that give your business what it really needs? What changes can your business make right now?

This is a practical master-class based on a combination of academic research and real examples, through the eyes of an HR Director working within organisations from SME’s through to large Corporates. The presentation challenges some of the traditional approaches to HR and makes the case for a more ‘Human’ HR approach.

Delegates will leave the session with a wide range of practical solutions that they can apply easily to ‘humanise’ their approach to Human Resources on areas such as recruitment and induction, reward and recognition, policies and procedures and performance management.

SPEAKER

Kirsty Robinson Kirsty has over 17 years’ experience working in senior HR roles, including HR Director, within financial services, professional services and the public sector. Most recently she has set up CutTheMustard HR, a HR consultancy based in York, providing strategic HR support and advice to SME’s across Yorkshire. CutTheMustard HR is on a mission to challenge the perception of HR in the workplace and provides a fresh new approach; one that has proved to deliver significant business results. Kirsty loves any excuse to get on her soap box to discuss all things HR and people related!

Afternoon peer group issues session

8.15 Breakfast

Masterclass

Lunch

Peer group issues session

4.30 Close

Taster session available £125+vat

Further details and reservations via Lisa Lister, lisa.lister@yorkshireleadership.co.uk, or Denis Kaye, denis.kaye@yorkshireleadership.co.uk.

29th January 2019 Yorkshire Leadership Group

The next Yorkshire Leadership Group 2 is going to be 29th January at Rudding Park – Repton room and the timetable is as follows:

8.15am     Registration, coffee and bacon muffins

8.45am     Masterclass with Dave Hall: Think again! The strategic role of creativity.

12.30pm   Buffet lunch

1.30pm     Facilitated peer group discussion of issues raised by attendees on the day

4.30pm     Close

The cost for the taster is £125+vat and includes all refreshments

For further details and place reservations:

Denis Kaye at denis.kaye@yorkshireleadership.co.uk Lisa Lister at lisa.lister@yorkshireleadership.co.uk

Think again! The strategic role of creativity

With Dave Hall

Objectives

This workshop will demonstrate how creativity can remove the blockages that operate within everyone’s minds, to unleash the power of Breakthrough Thinking, to generate ideas that are both novel and useful. A culture of creativity can substantially differentiate an organisation, attracting and retaining the best staff whilst enhancing added value.

Dave Hall Outcomes

Attendees will leave with:

  • an understanding of the strategic benefit of adopting creative thinking
  • an understanding of the blockages that operate within the mind of all individuals that effectively stifle creativity;
  • practical experience of specific techniques to overcome those blockages;

Approach

By identifying the key blocks to creativity, it is possible to develop strategies to overcome them, and then to release the creative potential of absolutely anyone.

The presentation will explore the following topics:

  1. Blocks • The thinking process • The brain as a patterning system
law firm leadrsgip group
Announcing next date for the Yorkshire Lawyer Leadership Group

Thanks to all who attended the last Yorkshire Lawyer Leadership Group on 10th May. As always lively debate on the challenges faced by the legal sector and the roles Managing Partners have to play. The next and final meeting for this 2017/18 season will take place 5th July at Carrwood Park.

Denis and I look forward to seeing you there.

peer group learning
Announcing the next Yorkshire Leadership Group (2)

The next Yorkshire Leadership Group is going to be 12th June at Rudding Park and the timetable is as follows:

8.15am     Registration, coffee and bacon muffins

8.45am     Masterclass with Richard Hoyle on Insights discovery into leadership (see below)

12.30pm   Buffet lunch

1.30pm     Facilitated peer group discussion of issues raised by attendees on the day

4.00pm     Close

Richard Hoyle of MR Dynamics (www.mrdynamics.com). Richard works with leaders and teams to help them become more effective through increasing self-awareness and understanding of other people. One of his main tools is Insights Discovery which is used to understand different personalities and we shall be providing an opportunity for members to undergo a personal Insights Evaluation.

The cost for the taster is £125+vat and includes all refreshments

Networking can be fun, especially at the Leeds Fashion Ball

The Yorkshire Leadership Group (which I run with the wonderful Denis Kaye) and Professional Marketing Forum (where I am Regional Director for Yorkshire) partnered last week with the Leeds Fashion Ball @FBFashionBall. The star studded, black tie event is organised by Lisa Darwin @eventium and manages to combine great people, glitz and glamour with a very relaxed atmosphere. Around 1000 of the good and the great are there from most of the Professional Services world and Lisa even manages to persuade employees from Managing Director to trainee to model on the catwalk.

I organised a table including Chamberlain & Co Insolvency Practitioner, Hudgell Solicitors, Northern Media and HR180 and their guests over from Ireland, the PM Group. Even though a few of us had ridiculously early starts the following day, including two flying at 7am back to Ireland, I am pleased to report that at least some of my trusted cohort made it to the aftershow party until the wee hours!!

I was delighted that two of my clients joined in the modelling and strutted their stuff with aplomb. I presented 2 awards on behalf of the Professional Marketing Forum for Marketing Team of the Year which went to Clarion Solicitors (pictured) and Social Media Team of the Year which went to Resource – congratulations to both companies.

All in all a great night, Lisa’s enthusiasm is infectious and I can thoroughly recommend this to firms for their client and staff alike to see that the professional services market are completely approachable and able to let their hair down away from the day job.

Images: Left to right: Jenny Rennocks, Laura Courbet, Lauren Perry;  Clarion Solicitors and Lisa Lister, Progress Marketing Ltd