Creating plans for growth

Working with the board, Progress Marketing conduct a 3-5 year growth planning initiative using a strategic visioning approach.

Stage 1:

Areas considered include:

• Financials and key KPIs
• People and training
• Operations and systems
• Processes and workflows
• Markets and sectors
• Customers
• Products and services
• Marketing

Stage 2:

From the strategic visioning key projects are prioritised and scheduled into a 12 month tactical plan forming the core agenda for board meetings.

These are allocated to Directors as “projects leads” and given key objectives, budgets and resources and timeframes encouraging both collaboration and also accountability.

Stage 3:

Progress Marketing help devise a project plan alongside the Director responsible. Measurables, output and KPIs are mapped and monthly progress meeting take place to provide direction and encouragement.